Xbox Third-Party

Why are major third-party games constantly skipping Xbox?

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In the last decade, the video games industry has grown staggeringly. In 2012, video games generated an estimated $63.3 billion in sales worldwide, and current projections predict 2022 will close at a mind-blowing $197.0 billion. With this increased revenue potential comes amplified investments from prominent industry figures. PlayStation, Nintendo, and Xbox want bigger slices of this tremendously lucrative pie.  

While these legacy platform holders and passionate fans celebrate the importance of compelling first-party exclusive titles, history demonstrates that many third-party games are the most significant profit drivers year-over-year. Call of Duty, Madden, FIFA, Grand Theft Auto, and other juggernauts frequently dominate the sales charts. When it comes to the undeniable financial workhorses, Microsoft has ensured consistent content. However, there are apparent gaps in the platform’s third-party support.  





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